Premier Practice Partners was founded by Ghoncheh Eryami after more than a decade working inside some of Beverly Hills’ most prestigious medical practices. Across plastic surgery, aesthetic medicine, and concierge medicine, Ghoncheh built the operational systems, financial infrastructure, and patient experience frameworks that allowed physicians to focus on what they do best.
After years of watching the same patterns repeat across practices, the decision to launch PPP was straightforward. Brilliant physicians were doing more than they should have to because the business side of their practice was never built to support them. The systems were not there. The documentation was not there. The strategy was not there.
PPP exists to close that gap. Not through advisory calls and slide decks, but through the actual work. Every engagement produces something real and lasting for the practice.
Ghoncheh also brings experience as Chief Marketing Officer of a national medical marketplace, where she built the marketing and operational infrastructure for a platform serving physicians across the country. That national perspective, combined with deep Beverly Hills market knowledge, gives PPP a unique and highly specific expertise that no generalist consulting firm can replicate.
We are currently working with a Beverly Hills concierge medicine practice through its full launch, building every piece of the business from the ground up. This is the work. This is what we do every day.
Years inside Beverly Hills' most competitive plastic surgery and aesthetic practices. Deep expertise in consultation strategy, patient experience, pricing, and the operational demands of high-volume aesthetic practices.
End-to-end experience launching and building concierge medicine practices from the ground up. Membership model design, financial infrastructure, legal documents, digital presence, and patient acquisition.
Former CMO of a national medical marketplace, responsible for marketing strategy, operational systems, and physician partnership programs at scale across the country.
Built financial infrastructure for multiple practices from scratch. Chart of accounts, accounting software configuration, billing workflows, vendor contract negotiation, and credit card processing optimization.
Practice naming, brand development, positioning strategy, Google Business Profile optimization, social media strategy, and website content direction across multiple specialties and markets.
Designed and implemented operational workflows, staff protocols, practice playbooks, and clinical documentation templates across plastic surgery, aesthetic medicine, and concierge medicine practices.
Every engagement produces something real. Built systems, drafted documents, executed campaigns, and configured tools. We do not present a list of things to do. We do them.
You work with Ghoncheh directly. Not an account manager. Not a junior associate. The person with the experience is the person doing the work and answering your questions.
There are no templates here. Every practice is different. Every physician is different. Every market is different. The work we do for you is built entirely around where you are and where you want to go.
Beverly Hills aesthetic medicine is a relationship-driven market. We work the way it works. Warm introductions, genuine connections, and a reputation built on results rather than promises.
